Japanese Wonder to the World.
Since its founding,
IPPUDO has been focussing on creating a new ramen culture in Japan.
Starting with ramen,
IPPUDO plans to introduce Japan's beloved gastronomic culture to the world
- where people can enjoy, understand and appreciate the Japanese food and culture.
Continuing to thrill to the world through Japanese cuisine,
IPPUDO seeks to bring smiles for the generations to come.
“Keep changing to remain unchanged.”
Feelings towards “constantly changing”
IPPUDO still needs to prove itself for many more years before it can claim to be a long-established shop. The year 2035 will be its 50th anniversary. The year 2085 will be its 100th anniversary. It’s not easy to predict the future, but there is one thing that will “never change”. That is IPPUDO’s firm resolve in the way it serves each single bowl of ramen to each individual customer. IPPUDO’s future aim is to become a long-established shop. In order for IPPUDO to be recognized as a respectable long-established company in the years to come, IPPUDO is committed to focusing on “what will never change”, and achieving this requires constant change.
Feelings towards the food
IPPUDO has always believed that taste is not only experienced with the tongue. Naturally ingenuity is needed, which incorporates all five senses including sight and sound, but the elements of comfort and safety are also essential in taste. IPPUDO carefully selects the ingredients, prepares the water, and maintains its cooking environment in perfect condition to ensure thorough cleanliness and organization. And then, these are brought to life through the hands of a master craftsperson. That’s why we do not grudge a single minute of time spent on developing our staff. IPPUDO’s food, and naturally its ramen, was born on this unique foundation of “primary standards”.
Feelings towards the design”
The wooden signs and hand-dyed fabric dividers reminiscent of Kyoto’s long-established stores. The woody interior such as found in a wood sculptor’s studio. The original bowls specially ordered from a pottery. The sound of jazz flowing in the background. Young men and women dressed in samue robes welcoming you in a breezy tone. Everything about this “IPPUDO – Hakata” design born in 1985 is so inventive. This spirit of the company has now been passed on to create even more innovative stores. What’s more, underlying the design is the theory of the five elements: wood, fire, earth, metal, and water (moku, ka, do, gon, sui). So please come and experience the harmony of each of the elements for yourself.
Feelings towards hospitality
IPPUDO aims to have staff who are able to “notice attentively, think attentively and act attentively”. In other words, people who carefully observe what the customers want, surmise their needs using their past experience and make predictions when taking action. These are people who are able to evoke feelings which exceed the expectations of our customers. Reading the human mind is not something that can be explained in an instructions manual. This is the source of IPPUDO’s omotenashi (hospitality). Another is the spirit of gratitude. For us at IPPUDO, every steaming bowl is an “arigato” – a thank you, which we serve to our customers all around the world together with a smile.